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Apparel and Accessories Merchandising: General Information

Apparel and accessories merchandising involves the marketing and sale of fashion accessories and apparel. The apparel and accessories merchandiser must understand the practices and conventions of both retail and wholesale apparel retailing and must be familiar with the distribution process for apparel and accessories. These professionals must keep up with all of the latest retail technologies, and should be well-versed in concepts like consumer and audience research and sales planning. Anyone involved in this business must possess solid customer service skills.

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Marketing Clothes and Accessories Schools