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Marketing Management Degrees: General Info
Guiding the marketing strategy of a business or organization is called marketing management. Marketing managers usually work with teams of marketing specialists such as public relations professionals and audience researchers. Marketing managers analyze the forces at play and determine the direction that marketing should take for a given business or organization. Marketing managers then delegate the implementation of the marketing plan to subordinates who carry out the necessary tasks. Marketing managers need to have an understanding of their audience and of the affect that different marketing techniques will have on this audience.
Popular Schools Continued:
UMass Global
Areas of study you may find at UMass Global include:
Bachelors- BBA in Business Admin
- BBA in Business Admin (Accounting)
- BBA in Business Admin (Entrepreneurship)
- BBA in Business Admin (Finance)
- BBA in Business Admin (Healthcare Administration)
- BBA in Business Admin (Human Resources)
- MBA in Business Administration
- MBA in Business Administration (Accounting)
- MBA in Business Administration (Bus Intel & Data Analytics)
- MBA in Business Administration (Finance)
- MBA in Business Administration (Health Administration)
- MBA in Business Administration (Human Resources)
University of Florida
Areas of study you may find at University of Florida include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Specialized Sales and Marketing
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- Post-Master's Certificate
- Associates
- Bachelors
Full Sail University
Areas of study you may find at Full Sail University include:
Bachelors- Sports Marketing and Media Bachelors - Campus
- Music Business Bachelors - Campus
- Digital Marketing Bachelors - Online
- Music Business Bachelors - Online
- Entertainment Business Masters - Campus
- Entertainment Business Masters with a Sports Management Elective Track - Campus
- Digital Marketing Masters - Online
- Entertainment Business
- Entertainment Business Masters with a Sports Management Elective Track
Georgia State University
Areas of study you may find at Georgia State University include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Hospitality Mgmt.
- Human Resources Mgmt.
- International Business Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Sales, Merchandising, and Retail
- Specialized Sales and Marketing
Degree Levels:
Courses- Certificates and Certifications
- Doctorate
- First-Professional Degree
- Masters
- Post-Bachelor Degree Certificate
- Post-Master's Certificate
- Bachelors
University of West Georgia
Areas of study you may find at University of West Georgia include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Information System Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Specialized Sales and Marketing
Degree Levels:
Graduate- Doctorate
- Masters
- Post-Bachelor Degree Certificate
- Post-Master's Certificate
- Bachelors
Kennesaw State University
Areas of study you may find at Kennesaw State University include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Sales, Merchandising, and Retail
Degree Levels:
Graduate- Masters
- Bachelors