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Marketing Management Degrees: General Info
Guiding the marketing strategy of a business or organization is called marketing management. Marketing managers usually work with teams of marketing specialists such as public relations professionals and audience researchers. Marketing managers analyze the forces at play and determine the direction that marketing should take for a given business or organization. Marketing managers then delegate the implementation of the marketing plan to subordinates who carry out the necessary tasks. Marketing managers need to have an understanding of their audience and of the affect that different marketing techniques will have on this audience.
Popular Schools Continued:
Michigan State University
Areas of study you may find at Michigan State University include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Hospitality Mgmt.
- Human Resources Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Sales, Merchandising, and Retail
Degree Levels:
Courses- Coursework
- Doctorate
- First-Professional Degree
- Masters
- Bachelors
Marquette University
Areas of study you may find at Marquette University include:
Business Administration- Accounting
- Business Administrative Services
- Business Operations Management
- Entrepreneurship and Small Business Mgmt.
- Finance
- Human Resources Mgmt.
- International Business Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Specialized Sales and Marketing
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- First-Professional Certificate
- Post-Bachelor Degree Certificate
- Bachelors
The University of Alabama
Areas of study you may find at The University of Alabama include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Hospitality Mgmt.
- Information System Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- Post-Master's Certificate
- Bachelors
Iowa State University
Areas of study you may find at Iowa State University include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Hospitality Mgmt.
- Information System Mgmt.
- International Business Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- Bachelors
University of Pennsylvania
Areas of study you may find at University of Pennsylvania include:
Business Administration- Accounting
- Business Administrative Services
- Business Operations Management
- Finance
- Human Resources Mgmt.
- Information System Mgmt.
- International Business Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
- Sales, Merchandising, and Retail
- Specialized Sales and Marketing
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- First-Professional Certificate
- Post-Bachelor Degree Certificate
- Post-Master's Certificate
- Associates
- Bachelors
University of Notre Dame
Areas of study you may find at University of Notre Dame include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Information System Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- Bachelors
Vanderbilt University
Areas of study you may find at Vanderbilt University include:
Business Administration- Accounting
- Business Operations Management
- Finance
- Human Resources Mgmt.
- Information System Mgmt.
- Managerial Economics
- Marketing
- Marketing Mgmt.
Degree Levels:
Graduate- Doctorate
- First-Professional Degree
- Masters
- Bachelors